eBay Seller? Don't Spoil It For Yourself

eBay Seller? Don't Spoil It For Yourself

As part of increasing your eBay knowledge and becoming a
successful seller, it is often beneficial to understand the
bidding philosophy from the point of view of the buyer.
Even on an auction website, perception is everything and if
the prospective bidder does not feel comfortable they will
then have a reason not to bid on your item. Unfortunately,
a major reason for sellers not succeeding is a lack of
effort leading to others to profit from your mistakes.

Don't leave yourself open to a tactic used by clever buyers
that can be defended against quite easily.  The general
advice to any seller is to have items that have good
pictures, clear descriptions and a user friendly experience
to ensure the buyer is given maximum confidence to buy from
you. A great service will boost your feedback rating and
therefore other bidders will be more likely to bid on one
of your future items.

But what if you are lazy and offer an item for sale that
has no picture, one line of description together with a
very low feedback score or none at all? Ask yourself who
would bid on an auction item that has been presented in
this way. Well, you maybe surprised but some do. A savvy
bidder could take a calculated risk and bid anyway thinking
that the seller does not really know what they are doing
and would be happy to accept any bid as until then, with
the poor presentation and low feedback score, your auction
item has been ignored.

The bidder may submit a bid for a very small amount and
actually win as there was no minimum bid placed on the
auction. It may be hard to believe but there are people on
eBay who make good money from winning auctions like these.
You ask yourself why they do this. It is because they have
identified a demand for a product and have found your
auction that is very poorly presented with a low feedback
score and thus everyone else has avoided you like the
plague. No-one is willing to risk doing business with you
even though you may well be the most trusted person on the
planet. On eBay, perceptions count and an auction presented
like this will never be successful for you.

The savvy buyer will then take attractive pictures of the
item, write an enticing description and then offer it again
on eBay for a much higher price. Prospective bidders will
search for such an item and find it. And as it has been
presented very well the bids will start to flood in and the
profit will go into the new seller's pocket rather than
yours and you will have lost out. All it takes is a little
bit of effort to ensure your item is the one that catches
the attention of the prospective bidder and entice them to
start the bidding. Once others see the activity it is only
human nature for them to start bidding as well. Just a
little bit of effort has transformed your fortunes from
selling an item to the only bidder for a very low price to
selling the same item after a flurry of bids from hungry
would be buyers.


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